- Home
- Programmes
- PGDM - Retail Management
- Programme Framework
PGDM - Retail Management
Programme Framework:
Two-years full-time PGDM (RM) equips students with skill and knowledge the retail industry is looking for. The objectives of the programme are:
- To introduce the basic retailing and management concepts
- To give insight into fundamentals of marketing and selling
- To understand managerial aspects of working with people in groups
- To understand managerial aspects of working with people in groups
| TRIMESTER I | TRIMESTER II | TRIMESTER III |
|---|---|---|
| Retail Concepts and Environment | Supply Chain Management | Operations Research |
| Marketing Management-I | Human Resource Management | Management Information Systems |
| Merchandising Management | Corporate Finance | Sales and Distribution Management |
| Business Communication -I | Retail Store Management | Service Marketing |
| Statistics for Business Analysis | Marketing Management-II | Visual Merchandising |
| Managerial Economics | Consumer Behaviour | Inventory and Logistics Management |
| Organisation Behaviour-I | Business Environment | Mall Management |
| Financial & Managerial Accounting | Business Communication-II | Research Methodology |
| Business Communication-III | ||
| TRIMESTER IV | TRIMESTER V | TRIMESTER VI |
| E-tailing and non store retailing | Customer Relationship Management | Corporate Ethics |
| Franchising and Global Retailing | Consumer Law & Taxation | Retail Economics |
| Retail Branding | Retail Strategy & Negotiation | Quality Certification & Retail Benchmarking |
| Rural Retailing | Retail Banking Operations | |
| Category Management & Private Labels | ||
| Integrated Marketing Communications |