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Marketing and Strategy
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Name: Kartik Dave |
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Research Interests |
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Selected Publications |
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Book Marketing Management Practices for Computer systems, RBSA Publications, Jaipur, 2006
International Conferences and visits
· Presenting a research paper on “Problems and Prospects for Marketing of Rural Products: An Empirical Study of Tribal Region of Rajasthan (India)” at 2010 Oxford Business & Economics Conference (OBEC) Sponsored by Association for Business & Economics Research (ABER), International Journal of Business & Economics Oxford Journal from June 28-29, 2010 at St. Hugh’s College,Oxford University, Oxford, UK.
· Invited as an expert for International Panel and Conference during International Week organized by Rouen Business School, Rouen, France for international case competition and project evaluation of their master degree program during March 23-27, 2010.
Conferences in India
· Presented a Research paper “Relationship Marketing Strategies and Customer Perceived Service Quality in Banking Sector: A Case Study of Udaipur City” at 61st All India Commerce Conference organized at Dhanwate National College, Nagpur on December 27-29,2008.
· Presented research paper “Paucity of Faculty: A bottleneck in the growth of Management Education in India” at 3rd AIMS conference organized at Indian Institute of Management (IIM), Ahmedabad, on January 01-04, 2006.
· Presented research paper on “Corporate social responsibility: A study of private banks of India” at International conference jointly organized by London Metropolitan University, London and Department of Banking and Business Economics. UCCMS, M. L. S. University, Udaipur on February 21-22, 2005.
· Presented research paper ““Medical Tourism Industry in India: Innovations and Experiences” at 3rd National Conference- "From Home to World: Work Place for Intellectual Indians" (Challenges and Opportunities) jointly organized by MMIM, Ambala and AICTE on February 11-13, 2005.
Research Publications
· Published research paper “Relationship Marketing Strategies and Customer Perceived Service Quality in Banking Sector”, Indian Journal of Commerce, Vol. 62, No. 1, Jan –March 2009
· Edited paper on proceedings of panel discussion on ICRIER Report on “Impact of organized retailing on unorganized sector”, Indian Retail Review, , Vol 2 Issue 2, July-December 2008
· Published Research Paper “ Paucity of faculty: A Bottleneck in the Growth of Management Education in India”, AIMS International Journal of Management, USA, Vol. 1, No 3,September 2007
· Published Research Paper “A Case Study of Entrepreneur Development Training Effectiveness of Baroda Swarojgar Vikas Sansthan”, Gitam Journal of Management, Vol. 5, No 3, July- September 2007
· Published Research paper “Readership survey of Financial Newspapers in Selected Corporates of Udaipur city”, Marketology, Vol 1 No 1, July-September 2006.
· Published research paper “Medical Tourism Industry in India: Innovations and Experiences”, Abhigyan, Vol.23, No.3, October-December 2005.
· Published research paper “Distribution & Logistics Management Practices for Computer System in Rajasthan”, The Indian Journal of Commerce, Vol.58, No.2, April - June 2005.
· Published research paper “The Power of Database in Competitive Marketing Strategy”, Srijan – The Journal of Banking and Business Economics Department and MIB program, UCCMS, M.L.S. University, Udaipur, Vol.1 No1. January –June 2005.
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Academic Experience |
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Other Professional Experience |
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Worked With ICICI Bank and HDFC Bank for almost 5 years |
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Achievements and Awards |
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Research Projects |
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