Birla Institute of Management Technology always encourages its students to participate in various competitions to become well equipped and better professionals of tomorrow. One such event organised every year is ‘Lyceum masterclass’. The finals of this event took place on 23rd November, 2019. It is a platform for budding managers to interact with high power industry panels on current burning issues and impress them with their knowledge and presentation skills.

This year’s theme for Lyceum Masterclass presentations was “Managing Business in the VUCA World- Challenges and Opportunities”. The context was regarding the growth in India. VUCA is an acronym that stands for volatility, uncertainty, complexity and ambiguity, a combination of qualities that, taken together, characterize the nature of some difficult conditions and situations. VUCA highlights certain specific but broad concerns of the business environment.

 

There were 5 teams in total in the sectors of marketing, banking and financial services, retail, insurance and IT.

The Chief Guest on the occasion was Mr Rangarajan Rajagopalan, an Executive of Swiss Re and veteran in the Insurance industry. The inauguration witnessed a welcome address by Dr. H Chaturvedi, Director at BIMTECH. According to Dr. Chaturvedi “In this VUCA world, ability to take good and timely decisions will beat the availability of resources". The esteemed jury of the different sectors comprised of eminent big shots from the industry some of which included Ms Manjeet Kaur, Strategic leader in HR domain in IBM, Mr Akshay Mathur, an HR leader and HR tech enthusiast, Mr Anirudh Chakravarty, Senior Director, KPMG Business Services and many other accomplished dignitaries from the corporate world.

The competing teams were judged and scrutinized on various parameters like the content, communication, creativity of ideas and feasibility etc. The event drew to a close with the felicitation of the honorable jury followed by the announcement of winners. The winners of the Lyceum Masterclass 2019 were Vaishnavi Singh, Raashi and Shreya Rakesh from Insurance  followed by 1st Runner up Ria Kapoor, Ridhi Grover and Mishita Jain from Marketing  followed by the 2nd Runner up Vinoth Kanna A, Anurag Singh and Ruchita Yadav from Retail .

The event concluded successfully with the distribution of trophies and certificates to the winning teams by the Mr Rangarajan Rajagopalan, Director Bimtech Dr H Chaturvedi, Deputy Director Bimtech Dr. Anupam Verma, Professor K. K. Krishnan and other members of the senior management.

The masterclass witnessed the coming together of some great ideas rectified and accelerated by valuable inputs from the industry experts. The world we live in today, is characterized by a more complex, dynamic and less predictable environment. Hence, it is very important to keep up with the changing times in order to reduce the element of uncertainty, if not completely eliminate it.

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