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PGDM (International Business)

ELECTIVE COURSES

Electives in four important business functions: Marketing, Finance and Banking, Human Resources, Operations & Decision Science.

Major Specialization

Marketing

  • Digital Marketing
  • Sales and Distribution Management
  • Service Marketing
  • Consumer Behaviour
  • Luxury Marketing
  • Marketing Analytics
  • Advanced Marketing  Analytics
  • Business to Business Marketing
  • Customer Relationship Management
  • Entrepreneurial Marketing
  • Integrated Marketing Communication
  • Retail Marketing
  • Social Marketing
  • International Brand Management
  • Franchising and Global Retailing

Finance

  • Advance Financial Statement Analysis
  • Financial Services, Products and Markets
  • Investment Management
  • Management of Commercial Banks
  • Banking Laws and Operations
  • Business Analysis and Valuation
  • Corporate Banking and Credit Appraisal
  • Derivatives and Risk Management
  • Financial Econometrics
  • Banking Technology Management 
  • Financial Planning and Wealth Management
  • Fixed Income Securities
  • Mergers, Acquisitions & Corporate Restructuring
  • Project & Infrastructure Finance
  • Treasury and Risk Management in Banks

Operations

  • Predictive Business Analytics
  • Process Analysis and Improvement
  • Service Operation Management
  • Data Envelopment Analysis
  • Logistics & Warehousing Management
  • Procurement Management
  • TQM-Manufacturing and Services
  • Supply Chain Management Analytics
  • Operations Strategy
  • Multi-criteria Decision Making
  • Project Management
  • Lean Sustainable Supply Chain
  • Applied Management Science

 

Minor – Specialization

 

Banking, Financial Services and Insurance (BFSI)

  • Advanced  Digital Banking
  • Banking Technology Management
  • Digital Insurance
  • FINTECH and New Age technologies I
  • FINTECH and New Age technologies II
  • Managing Customer Wealth
  • Retail Banking- Liability Products And Other Related Services
  • Retail Banking- Asset Products And Other Related Services
  • Risk Management in BFSI

IT/ITes Business Specialization

  • Emerging Technology, Platform, and services (EPS)
  • Applied Artificial Intelligence for Business
  • Enterprise Systems (SAP)
  • Digital  Technology Consultancy and Business Development (DTCBD)
  • Business Analysis and Requirement  Management (BARM)
  • Digital Transformation of Business (DTB)
  • Cyber Security, Ethics and Privacy (CSEP)
  • IoT , Industry 4.0, and Blockchain (IOTB)
  • Emerging technology Project  and Product Management (ETPP)
  • Big Data Management and Analytics (BDMA)
  • Robotics Process Automation & UI Path(RPA)  (ETPP)
  • IT Product and Platform Management

Data Analytics

  • Statistics for Decision Making in Python
  • Data Visualization using Power BI/Tableau/SQL
  • Machine Learning
  • Advanced Machine Learning
  • Natural Language Processing
  • Time Series Forecasting
  • Marketing Analytics and Consumer Insights
  • Financial Risk Analytics
  • Artificial Intelligence for Business Analytics

Digital Business

  • Introduction to Digital Business
  • Digital Transformation of Traditional Business
  • Brand Management of Digital Business
  • Managing Commercials in Digital Business
  • Digital Product Management
  • Technologies Driving Digital Business
  • Business Models With Digital Front
  • Digital Business Ready Supply Chain Management

General Bouquet

  • Advanced Writing for Business Effectiveness
  • Leadership, Influence and Power
  • Negotiation and Influencing Skills
  • Element of Basic Econometrics
  • Emerging Economies
  • State Of Indian Economy and Business
  • Social Media and Text Analytics
  • Retail Banking
  • Advanced Markstrat simulation
  • Digital Economy and New Business Models
  • Knowledge Management
  • Applied Theory In Strategy And Competition
  • Social Innovation and Entrepreneurship
  • Business Sustainability
  • Financial Inclusion
  • Sustainability Reporting
  • Sustainable Development Goals and Corporate Social Responsibility
  • Climate Change
  • Circular Economy
  • Insolvency and Bankruptcy

 

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