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PGDM (Retail)

CURRICULUM

TRIMESTER I

  • Retail Concepts & Environment
  • Marketing Management-I
  • Statistics for Business Analysis
  • Business Communication-I
  • Financial & Managerial Accounting
  • Managerial Economics for Retailers
  • Supply Chain Management
  • Organizational Behaviour & HRM

TRIMESTER II

  • Retail Store Management
  • Management Science
  • Corporate Finance
  • Marketing Management-II
  • MIS &  Advance Excel
  • Responsible Business
  • Services Marketing

TRIMESTER III

  • Retail Consumer Behaviour
  • Sales & Distribution Management
  • Macroeconomics for Retailers
  • Visual Merchandising
  • Design Thinking
  • Research Methodology
  • Inventory & Logistics Mgmt.
  • Mall Management
  • Business Communication – II

TRIMESTER IV

  • Global Retailing
  • Buying & Merchandising Management
  • Strategic Management-I 
  • Digital Commerce
  • Strategic Management-I
  • E-Commerce
  • Electives: 2 out of 4 with minimum strength of 15 students
  • Retail Luxury (Elect)
  • Retail Banking (Elect)
  • Retail Analytics - I (Elect)
  • Integrated Marketing Communication(Elect)

TRIMESTER V

  • Legal Framework for Retail Business 
  • ERP for  Retail Manager 
  • Entrepreneurial Mind-Set
  • Category Mgmt. & Private Labels 
  • Electives: 2 out of 4 with minimum strength of 15 students
  • Product Brand Management ( Elect)
  • Rural Retailing ( Elect)
  • Retail Insurance ( Elect)
  • Digital Marketing ( Elect)
  • Retail Analytics- II ( Elect)

TRIMESTER VI

  • Franchising Management
  • Electives: 1 out of 2 with minimum strength of 15 students
  • Customer Relationship Management ( Elect)
  • Emerging Technologies in Retail ( Elect)

 

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