COOLS

 


 

 


Birla Institute of Management Technology has been conferred with the prestigious Category 1 Graded Autonomy Status by the AICTE in February 2020. BIMTECH acquiring this stamp of recognition further reinforces its commitment to foster an intellectually vibrant environment whereby Standalone Institutions transform into Institutions of Global excellence. There is a growing demand for a skilled workforce in the private sector. Many industries are forced to turn towards better-run institutes under the private sector to meet their requirements for a skilled workforce with advancement in technology, which could enable them to strive in the international market. BIMTECH’s, further endeavour to recreate the essence of Post Graduate Diploma in Management through the online mode by the ‘Centre of online studies’ (COOLS). 


Message From Chairperson

 

Abhijit K. Chattoraj, Chairperson

COOLS is a part of BIMTECH to promote higher education in and outside India through collective apparatus of On-line Teaching, Learning and Research. It also aims to impart best theoretical Knowledge, Analytical & Technical Skills to produce better future professionals.

Prof. SS Dubey
Chairperson
Centre of Online Studies (COOLS) 

ss.dubey@bimtech.ac.in


Bimtech has partnered with Upgrad to offer AICTE affiliated PGDM online  program of  24 months duration.




Salient features of the program

 

The Business Management Programme strives to develop individuals into competent professional managers, capable of working in any sector of organized activity, proceeding leadership and achieving excellence in performance while contributing to the welfare of the larger society. The programme moulds its participants into rigorous and new ways of thinking to deal with complex real-life problems. It challenges them to achieve levels of excellence that they may not have thought of earlier. It provides an opportunity to understand business problems via research papers, case study writing and dissertation.

 

BIMTECH’s Vision

 

Developing ethical leaders with entrepreneurial and global mindset striving for sustainability and inclusive growth.

 

BIMTECH's Mission

 

  • To be the preferred choice for students, faculty and recruiters.
  • To create and disseminate knowledge in global context.
  • To imbibe entrepreneurial culture through curriculum, pedagogy, research & mentoring.
  • To equip students for global business leadership.
  • To develop faculty as global thought leaders.
  • To ingrain ethics, sustainability and inclusive growth in all its activities.

 

 Program Envisages

 

  • To apply knowledge of leadership and management theories and practices creatively to solve business problems.
  • To foster analytical and critical thinking abilities for data and evidence based decision making.
  • Gain integrated knowledge on selected functions in the global environment.
  • Become competent professionals who’ll bridge the gap of the industry.
  • Have orientation towards achieving excellence and maintaining a high ethical standard

 

Program level goals

 

PILO 1: Ability to apply knowledge of leadership and management theories and practices creatively to solve business problems.

PILO 2: Demonstrate effective written forms of communication and oral business presentations.

PILO 3: Identify and analyses ethical responsibilities of businesses.

PILO 4: Apply decision-making techniques, both quantitative and qualitative analysis, to management issues.

 

Curriculum

 

Institution adopts a specialized approach where the course development task is assigned to professionals internally or hired external experts. A draft is evaluated by committee of Advisory Members and Dean (Academic) (Online Education) which includes a team of experts to review the proposed course curriculum that meets the objectives of distance education. The first year course is common to all cohorts.

  1. Duration of the Programme: 2 Year for PGDM (General Management)
  2. Eligibility: Any graduate with 50 % marks
  3. Number of Courses: (Attached: Annexure 2)
  4. PGDM :19 core courses, 9 electives, 2 courses and a dissertation

 

Trimester

Course Number

Course Name

1

1

Marketing Management I

1

2

Human Resource Management

1

3

Financial Management I

1

4

Quantitative Technique I

1

5

MIS

1

6

Managerial Economics

1

7

Operations Management

1

Exam

Exam Week

2

1

Marketing Management II

2

2

Consumer Behaviours

2

3

Organisational Behaviour

2

4

Managerial Accounting

2

5

Data Analytics

2

6

Information System Strategy

2

Exam

Exam Week

3

1

Sales and Distribution

3

2

Strategic Management

3

3

Financial Markets

3

4

Python/ R

3

5

Digital Transformation

3

6

Supply Chain Management

3

Exam

Exam Week

 

 

Trimester 4

 

S.No

Courses (Any 4 from 6)

Credits

1

Advance Analytics

2.5

2

 Emerging Technology in Management

2.5

3

Service Marketing and CRM

2.5

4

B2B Marketing

2.5

5

Investment Management

2.5

6

Digital Marketing  

2.5

7

Case Study Writing (Compulsory )

2.5

 

Total

12.5

 

Trimester 5 (Any 3 from 6)

 

1

Business Process Management and RPA

2.5

2

Big Data Analytics

2.5

3

Product and Brand Management

2.5

4

Competition and Globalisation

2.5

5

 Emotional Intelligence and Managerial Effectiveness

2.5

6

Enterprise Risk Management

2.5

7

Research Paper Writing (Compulsory )

2.5

 

Total

10

 

Trimester 6 (Any 2 from 4)

 

1

AI and Block chain, IOT and Industry 4.0

2.5

2

IT Consulting And Business Development

2.5

3

Integrated Marketing Communication

2.5

4

Personal Financial Planning

2.5

 

 

 

5

Dissertation (Compulsory )

5

 

Total

10

· This is a 2400 hrs+ of content through a mix of live sessions, recorded videos, graded assessments, projects, reading text material, transcriptions, self-study and exam preparations. Perfectly suited for working professionals and for freshers who feel a balanced self-paced learning is more important. Moreover, mostly 2 courses would be taught at any given point of time giving the student ease of learning and convenience of appearing the examinations after every 2 papers. The individual and group/team projects build up the rigour of the course.

 

Online learning feature

Weekly Hours

Per Course

Overall

%

Recorded Video

2.5

7.50

225

10%

Invideo Questions

2.5

7.50

225

10%

Graded Assessments

2.5

7.50

225

10%

Projects

4.0

12.00

360

16%

Lecture Notes/Platform Text

2.0

6.00

180

8%

Live Session

3.0

9.00

270

12%

Transcriptions

1.0

3.00

90

4%

Self-Study + Exam Prep

8.0

24.00

720

31%

Total

25.5

76.5

2,295

100%

Dissertation

   

150

 
   

Grand Total

2,445

 

 

In the 2nd year we have specialization of Retail, BIFS and IT being offered besides General Management. Details of the course are given below.

 

Elective courses

 

The elective courses are in Retail, BIFS (Banking Insurance and Financial Services) and IT (Information Technology) each having 9 electives, 1 case study and 1 research paper and a dissertation in the 2nd year besides the 1st year which is a common course similar to PGDM (General Management)

 

 

 

 

Trimester 4

 

 

   

Retail

BIFS

IT

 

S.No

Credits

Courses

Courses

Courses

Hours

1

2.5

Emerging Technologies in Management

Investment  Management

Emerging Technologies

75

2

2.5

Digital Marketing

Risk Management

Software Product and Process Management

75

3

2.5

B2 B Marketing

Management of Banks

Cloud Computing and Web 3.0

75

4

2.5

Case Study Writing (Compulsory)

Case Study Writing (Compulsory)

Case Study Writing (Compulsory)

75

5

2.5

Category Management and Merchandising

AI and Block Chain In BFSI

AI and Block Chain

75

 

12.5

 

   

375

 

 

 

Trimester 5

 

 

1

2.5

Retail Store Operation

Emerging Technologies in BFSI

Big Data Analytics

75

2

2.5

Service Marketing and CRM

ERM

Business Process Management ,   and RPA

75

3

2.5

Research Paper Writing (Compulsory)

Research Paper Writing

Cyber Security , Ethics and Privacy

75

4

2.5

Marketing Analytics

Finance Analytics

IOT, Industry 4.0 and Robotics

75

 

10

     

300

 

 

 

Trimester 6

 

 

1

2.5

Mall Management

Investment Management

IT Governance and Risk Management

75

2

2.5

Digital commerce

Personal Financial Planning

IT Consulting And Business Development

75

3

5

Dissertation

Dissertation

Dissertation

150

 

10

 

300

           

Total

32.5

     

97

 

 

 

Contact Us

 

For further query do reach out to us at: ols@bimtech.ac.in

or call us on Mobile: +91-9540962666 (9am to 4 pm on all working days)