Prateek Jain

Designation: Associate Professor and Chair, Strategy, Innovation and Entrepreneurship

Email: [email protected]

Phone Number: +91-120-6843000-10

Dr. Prateek Jain is a Management & Strategy Professional with a work experience of 25 years. He is working as Associate Professor of Strategy & Entrepreneurship at Birla Institute of Management Technology (BIMTECH), Greater Noida.

Previously he had worked as Associate Professor of Strategy & Entrepreneurship with IIM Jammu for 2 years. Before joining Academics, he had worked in the Corporate sector for 23 years in various Industries & sectors.

Dr. Prateek  had done his PhD from IIT Delhi and MBA from IIM Lucknow. He had done his graduation in Mechanical Engineering.

He had also authored 3 Books in the area of Management & Entrepreneurship which are available on many platforms including Amazon.

  • Ph.D (Strategy & Marketing) from Indian Institute of Technology, New Delhi, Department of   Management Studies (IIT Delhi)
  • MBA (Strategy & Marketing) from Indian Institute of Management, Lucknow (IIM Lucknow)
  • B.E (Mechanical Engineering) from Mangalore University

  • General Management
  • Strategic Management
  • Entrepreneurship           

  • Strategic Management
  • Entrepreneurship & New Venture Planning
  • Corporate Entrepreneurship
  • Understanding Indian Market for Business Success

Previously worked as Associate Professor of Strategy & Entrepreneurship with Indian Institute of Management, Jammu (IIM Jammu) for 2 years.

Had previously worked in Industry & Consulting for 23 years: With some of the prominent Indian, European, American & Japanese Organizations across various sectors: Hero Motocorp (Hero Honda), Yamaha India, Honda Cars India, Suzuki Motors, Carrier Airconditioning & Refrigeration, Putzmeister construction machines; among others.

  • Chairperson, Centre for Entrepreneurship, Innovation & Skill development, IIM Jammu ( 2021-2023 )
  • Chairperson, Centre for Small Business Development, IIM Jammu (2022-2023)

Had received the “Performance Excellence Award” from Indian Institute of Management Jammu (IIM Jammu) for the Performance rating of ‘Outstanding’

3 Books

  • Start your own Enterprise: The Must Know how guide for an Entrepreneur’
  • The Unique Indian Market: Doing Business in India’
  • Innovative Marketing: 30 Types of Marketing for Small & Medium Enterprises (SMEs)’

You can look inside the Books on Amazon


  • 12 Research Papers in Journals (8 ABDC, 3 Scopus, 1 Case study with Teaching Note)


  • The crux of his PhD Research at IIT Delhi was to find out how Small & Medium Enterprises (SME’s) & Startups can grow in spite of various constraints & limited resources.
  • During the Research endeavour, he was able to discover some Tools, Techniques & Strategies which can facilitate their growth. He was also able to prove it, with the help of various real life Case studies, duly documenting them in his Research thesis.

  • 7 Research Papers presented & published in Conferences (6 International & 1 National)

  • Certified Management Consultant (CMC) from Consultancy Development Centre, DSIR, Govt. of India.
  • Accredited by the World Bank group (IFC) as a certified Consultant & Trainer.
  • Certified Trainer by the International Labour Organization (ILO) to deliver its training programs.
  • Empanelled with the development programs arm of the United Nations (UN) as a resource person for its Global alliance program.