Faculty

Area of Interest and Research

• Life Insurance
• Health Insurance
• Financial Planning
• Marketing

Recognitions and Awards

Best Researcher Award 2024 at Manav Rachna University Faridabad Haryana.

Social Engagement

• Served as Coordinator for organising the Sensitization Programme on Drug Abuse and Prevention at Amity University, Noida and GGSIP University, New Delhi.
• Conducted multiple Awareness Programs on Insurance and Financial Literacy for students, faculty, and staff across 25 colleges and universities.

Teaching Courses and New Courses Developed

• Health Insurance
• Advanced Health Insurance
• Motor Insurance
• Advanced Risk Management

Experience

• Associate Professor, Insurance, Birla Institute of Management Technology, Greater Noida, UP, India, 1 July 2025 – onwards.
• Associate Professor, School of Management & Commerce, Manav Rachna University, Faridabad, Haryana, India, 3 August 2023 – 30 June 2025.
• Assistant Professor, Amity School of Insurance Banking & Actuarial Science, Amity University, Noida, UP, India, 12 May 2014 – 30 July 2023.
• Assistant Professor, Trinity Institute of Professional Studies (Affiliated to GGSIPU Dwarka), New Delhi, India, 25 July 2012 – 10 May 2014.
• Assistant Professor, BLS Institute of Technology Management, Bahadurgarh, Haryana, India, 12 August 2010 – 24 July 2012.

Academic Positions and Assignments

Program Leader, Amity School of Insurance Banking & Actuarial Science, Amity University Noida UP, 2023

Research Papers and Working Papers

• Paper published entitled “Validation of Duerson’s Internet of Things Skills (IoT): Indian Gen Z Assessment” in Journal of Information & Optimization Sciences, Web of Science Indexed, ISSN 0252-2667 (Print), ISSN 2169-0103 (Online), DOI: 10.47974/JIOS-1682, Volume 45, Issue 8, 2024.
• Paper published entitled “Corporate Governance and Profitability: Evidence from Small Finance and Private Banks in India” in Pacific Business Review International Journal, Web of Science Indexed, ISSN 0974-438X, Vol. 16, Issue 7 (2024), pp. 77–83.
• Paper published entitled “Exploring the Connection Among Employee Performance, Employee Retention, and Employee Engagement within Higher Education Institutions (HEIs)” in Journal of Information & Optimization Sciences, Web of Science Indexed, ISSN 0252-2667 (Print), ISSN 2169-0103 (Online), DOI: 10.47974/JIOS-1474, Vol. 44 (2023), Issue 8, pp. 1529–1542, 2024.
• Paper published entitled “Linking Workplace Incivility with Employee Turnover Intention & Job Satisfaction: The Mediating Role of Self-Efficacy of Employees in Telecom Sector in NCR” in Journal of Information & Optimization Sciences, Web of Science Indexed, ISSN 0252-2667 (Print), ISSN 2169-0103 (Online), DOI: 10.47974/JIOS-1479, Vol. 44 (2023), Issue 8, pp. 1595–1611, 2024.
• Paper published entitled “Environmental, Social, Governance (ESG) & Sustainable Finance: Emergence of New Era of Investing” in Journal of Information & Optimization Sciences, Web of Science Indexed, ISSN 0252-2667 (Print), ISSN 2169-0103 (Online), DOI: 10.47974/JIOS-1475, Vol. 44 (2023), Issue 8, pp. 1543–1562, 2024.
• Paper published entitled “Impact of Claim Settlement Procedure of Health Insurance Companies on Customer Satisfaction During the Pandemic: A Case of Third-Party Administrators” in Insurance Markets and Companies Journal, Scopus Indexed, ISSN 2616-3551, Vol. 13, Issue 1, 2022, DOI Link.
• Paper published entitled “Fintech: Review of Theoretical Perspective and Exploring Challenges to Trust Building and Retention in Improving Online Digital Bank Marketing” in Transnational Marketing Journal, Scopus Indexed, ISSN 2041-4684, Vol. 10, Issue 3, 2022, pp. 579–592, DOI: 10.33182/tmj.v10i3.2295.
• Paper published entitled “Evolving Dimensions of Managerial Effectiveness in Export Oriented/Internationalizing Firms in Turbulent Post Pandemic: A Student’s Perception-Based Validation Approach” in Transnational Marketing Journal, Scopus Indexed, ISSN 2041-4684, Vol. 10, Issue 3, 2022, pp. 473–482.
• Paper published entitled “Analytical Study of Behavioral Finance in Bank Merger – Impact of Digitalization” in Academy of Accounting and Financial Studies, ABDC (Category C) Indexed, ISSN 1528-2635, Vol. 25, Issue 3S, 2021.
• Paper published entitled “The Impact of Health Insurance Claim Settlement Procedures on Customer Satisfaction in Delhi/NCR” in Sambodhi Journal, UGC Approved (Care List I), ISSN 2249-6661, Vol. 43, No. 4, Oct–Dec 2020, pp. 20–23.
• Paper published entitled “Effect of Price Drop on Customer’s Perceived Evaluation Across Selected Product Categories” in Journal of Revenue and Pricing Management, ABDC (Category B) and Scopus Indexed, ISSN 1477-657X, Vol. 20, Issue 2, April 2021, pp. 204–210.
• Paper published entitled “Structural Equation Modeling Approach to TPA’s Role in Health Insurance Claim Settlement” in PIMT Journal of Research, UGC Approved (Care List I), ISSN 2278-7925, Vol. 12, No. 4, July–Sept 2020, pp. 103–107.
• Paper published entitled “Foreign Direct Investment: Speeding the Growth of Insurance Industry in India” in CPJ Global Review, ISSN 0975-1874, Vol. IX, July 2017, pp. 18–27.
• Paper published entitled “Consumer Awareness Leads to Effective Implementation of Health Insurance Programmes” in Ideal Journal of Management and IT, ISSN 2277-8489, Vol. 7, August 2016, pp. 8–13.
• Paper published entitled “Advanced SWOT Analysis and Growth of E-Commerce in India” in A Journal of Management and Technology, Education and Law at Delhi Institute of Rural Development Rays, ISSN 2348-2559, Vol. 2, No. 1, March 2015, pp. 55–63.
• Paper published entitled “Electronic Banking Services in India – A Case Study of Gautam Budh Nagar, Uttar Pradesh – Delhi NCR” in Asia Pacific Journal of Management & Entrepreneurship Research, ISSN 2277-8098, Vol. 4, Issue 1, January 2015, pp. 111–126.
• Paper published entitled “Reaching the Customers: Role of Multiple Delivery Channels in Banking Industry” in Trinity Journal of Management IT and Media, ISSN 2320-6470, Vol. 5, December 2014, pp. 12–20.

MDP Sessions, Workshop and Technical Lecture

Delivered Management Development Program (MDP) sessions on negotiation skills for leadership teams of brands like , Mankind Pharma , BHEL , EY and many more

Professional Association And Board Participation

• Fellow Member, Insurance Institute of India, Mumbai
• Member, Cluster Consultative Committee, UPES Dehradun, Uttarakhand
• Member, Area Advisory Board (Insurance Domain), Amity School of Insurance, Banking & Actuarial Science, Amity University, Noida, UP
• Member, Curriculum Development Committee & Course Review Committee (Vocational - Insurance Domain), National Institute of Open Schooling (NIOS), Government of India

Magazine and Newspaper Articles

• Published an article titled “The Role of Insurance in Financial Planning for Indian Households” in Business Today Magazine, March 2024 Edition.
• Authored an article on “Digital Transformation in the Insurance Sector” published in Economic Times, 15 January 2024.
• Contributed an article titled “Health Insurance Awareness Post COVID-19” in Hindustan Times, 5 September 2023.
• Wrote a feature titled “Financial Literacy for Youth: A Step Towards Empowerment” for India Today, July 2023.

Research in Progress

Role of Disruptive technologies in Health Insurance Industry.

Books, Chapters and Technical Reports

• Book chapter published entitled “Human-Centric AI Applications for Remote Patient Monitoring” in the book “Blockchain and IoT Approaches for Secure Electronic Health Records (EHR)”, Scopus Indexed, ISBN-13: 9798369316627 | ISBN-13 Softcover: 9798369345146 | E-ISBN-13: 9798369316634, DOI: 10.4018/979-8-3693-1662-7, IGI Global Publications, May 2024, pp. 117–137.
• Book chapter published entitled “Redefining Investment Paradigms: ESG Integration & Sustainable Finance in the New Era of Investing” in the book “Global Business Transformation Innovation, Technology & Sustainability”, ISBN: 9781032769493, Taylor & Francis Publication, 2025 (Scopus Indexed).
• Book chapter published entitled “Blockchain Usage for CSR Reporting: Indian Banking Perspectives and Corporate Practices” in the book “Sustainability Reporting and Blockchain Technology”, E-ISBN: 9781003378341, Taylor & Francis Publication (Scopus Indexed).
• Book chapter published entitled “Role of Blockchain in Sustainability Reporting in the Banking Sector” in the book “Sustainability Reporting and Blockchain Technology”, E-ISBN: 9781003378341, Taylor & Francis Publication (Scopus Indexed).

Book

• Published a book entitled “Marketing of Financial Products and Services”, Triumph Publications, for the students of Banking and Insurance, G.G.S.I.P. University, ISBN: 978-81-927398-0-9.

Editorial Positions and Reviews

• Editorial Board Member, European Business and Management Journal, ISSN 2575-579X, 2024.
• Reviewer, International Journal of Systems Assurance Engineering and Management (Scopus Indexed), 2024–2025.
• Reviewer, Journal of Infrastructure Policy and Development (Scopus Indexed), 2024–2025.
• Reviewer, Journal of Financial Services Marketing (Scopus Indexed), 2024–2025.
• Reviewer, Journal of Retailing and Consumer Services (Elsevier), since 2022.
• Reviewer, Journal of Knowledge Management (Emerald Publishing), since 2022.
• Reviewer, European Journal of Marketing (Emerald Publishing), since 2022.

Conference, Seminar Paper and Presentations

• Published paper entitled “Enhancing Personalization in Media Streaming Services Through Graph Neural Network” in proceedings of the 16th International Conference on Computational Intelligence and Communication Networks (CICN) 2024, Scopus Indexed. DOI: 10.1109/CICN63059.2024.10847340 (IEEE).
• Published paper entitled “Machine Learning for Adaptive Curriculum Development: Implementing Optimized Light Gradient Boosting in Global Education” in proceedings of International Conference on Intelligent Systems and Advanced Applications (ICISAA) 2024, Scopus Indexed. DOI: 10.1109/ICISAA62385.2024.10829171 (IEEE).
• Published paper entitled “Revolutionizing Business Intelligence with AI Insights and Strategies” in proceedings of 8th International Conference on I-SMAC (IoT in Social, Mobile, Analytics and Cloud) 2024, Scopus Indexed. DOI: 10.1109/I-SMAC61858.2024.10714880 (IEEE).
• Published paper entitled “Empowering Robo-Advisors: Data-Driven Mutual Fund and Stock Market Price Prediction with Deep Learning Techniques” in proceedings of 3rd International Conference on Electrical, Electronics, Information and Communication Technologies (ICEEICT) 2024, Scopus Indexed. DOI: 10.1109/ICEEICT61591.2024.10718557 (IEEE).
• Published paper entitled “Predictive Analytics in Credit Scoring: Integrating XG Boost and Neural Networks for Enhanced Financial Decision Making” in proceedings of International Conference on Data Science and Network Security (ICDSNS) 2024, Scopus Indexed. DOI: 10.1109/ICDSNS62112.2024.10691123 (IEEE).
• Published paper entitled “Enhancing Quantum Machine Learning Algorithms for Optimized Financial Portfolio Management” in proceedings of 3rd International Conference on Intelligent Techniques in Control, Optimization and Signal Processing (INCOS) 2024, Scopus Indexed. ISBN: 979-8-3503-6118-6 (IEEE).
• Published paper entitled “Disruptive Technologies and Digitalization in Insurance: Improving the Value Chain of Insurance” in proceedings of 3rd International Conference on Computation, Automation and Knowledge Management (ICCAKM) 2022, Scopus Indexed. ISBN: 978-1-6654-5319-6, pp. 1–5 (IEEE).

Conference Paper Presentations

• Presented “Gender Disparity in Managerial Levels: An Empirical Study in the Service Sector” at the 15th International Conference on Innovative Technologies on Business and Economy for Sustainable Development: Industry 5.0, Pacific University, Udaipur, 15–16 March 2024.
• Presented “A Study of Technological Disruptions Shaping Indian Banking and Its Impact on Customer Experiences and Banking Operations” at the same conference.
• Presented “Leveraging Data Analytics for Assessing the Impact of Sustainable Strategies in Insurance” at the International Conference MIC24, Maharaja Agrasen Institute of Management Studies, 12–13 March 2024.
• Presented “Exploring the Use of Adaptive Learning Technologies and Collaborative Learning in Online Higher Education” at MIC24, 12–13 March 2024.
• Presented “Redefining Investment Paradigms: ESG Integration & Sustainable Finance in the New Era of Investing” at INCONSYM 2024, Symbiosis International University, Hyderabad, 30–31 January 2024.
• Presented “Antecedents Influencing Consumer Behavioral Intention Towards Sustainable Fashion Products” at INCONSYM 2024.
• Presented “An Empirical Study on the Relation Between Environmental Concerns and Purchase Intentions Towards Sustainable Fashion Products” at INCONSYM 2024.
• Presented “A Study of Factors Leading to Gender Disparity at Managerial Levels in the Corporate Sector” at INCONSYM 2024.
• Presented “A Study on Implications and Impact of Achieving and Measuring Sustainable Competitive Advantage in Organizations” at the International Conference on Business Transformation for Sustainable Entrepreneurship and Value Creation, Amity College of Commerce and Finance, 14–15 December 2023.
• Presented “Validation of Deursen’s Internet of Things Skills (IoTS): Indian Gen Z Assessment” at STRIDE International Conference 2023, NorthCap University, 14–16 December 2023.
• Presented “Digitalization in Insurance: Road Ahead” at 2nd International Conference on Emerging Trends in Multi-Disciplinary Research (ETMDR-2021), Poornima University, Jaipur, 28–30 June 2021.
• Presented “Post-COVID-19: Disruptive Technology Adoption in the Insurance Industry” at International Conference on COVID-19 Trends, Mangalmay Institute, Greater Noida, 22–23 May 2021.
• Presented “Insurance Repository System in Insurance: A Step Towards Digitalization” at National Conference CIBIFS-2021, Kurukshetra University, 26–27 March 2021.
• Presented “Digital Education in India: A Way Forward” at International Conference on Globalization, Kasturi Ram College, 23 January 2021.
• Presented “Health Insurance Pricing: Role of Actuarial Science and Underwriting” at National Conference RTDSIB-2019, Vaish College, 1 March 2019.
• Presented “Technological Revolution in Crop Insurance: Issues and Way Forward” at National Conference on Mega Reforms, Maharaja Surajmal Institute, 23 February 2019.
• Presented “Effective Marketing through Social Media with Big Data” at National Conference on Digital Marketing, Kasturi Ram College, 12 January 2019. ISBN: 978-81-939918-0-0.
• Presented “Design Intervention in Digital Marketing” at 8th National Conference on People, Planet & Profit, Trinity Institute, 7 April 2018.
• Presented “Big Data Analytics: Challenges and Future Scope in Insurance Industry” at 30th National Conference on Web Technologies, Technia Institute, 17 February 2018.
• Presented “A Study on Health Insurance Claim Settlement Process in India” at National Conference on Technology & Management, IIMT College, 10 February 2018.
• Presented “A Study on Impact of Demonetization on Banking Sector in India” at National Conference on Responsible Marketing, Technia Institute, 3 February 2018. ISBN: 978-93-83334-69-8.
• Presented “Insurance Repository in India: Changing Dimensions of Insurance Management” at National Conference on Changing Dimensions of Business Management, MDU Rohtak, 26 September 2017.
• Presented “Impact of Demonetization on General Insurance Industry in India” at 7th National Conference on Demonetisation, Trinity Institute, 25 March 2017.
• Presented “Foreign Direct Investment in India: Issues and Challenges” at National Seminar on 25 Years of Economic Reforms, Kasturi Ram College, 7 January 2017. ISBN: 978-163535199-6.
• Presented “ITC’s e-Choupal: The Power of ICT for Sustainability in Indian Rural Market” at National Conference on Digitalization, Sri Guru Tegh Bahadur Institute, 10 December 2016. ISBN: 978-81-906342-6-7.
• Presented “Foreign Direct Investment: Speeding the Growth of Insurance Industry in India” at National Conference on Emerging Issues in Business & Technology, Chanderprabhu Jain College, 8 October 2016.
• Presented “Consumer Awareness Leads to Effective Implementation of Health Insurance Programme” at International Seminar on Emerging Trends in Management & IT, Ideal Institute, 21 January 2016.
• Presented “Health Insurance Business Through Enhancement of Consumer Awareness” at National Conference on Risk Management in Insurance & Banking, Amity University, 2 March 2015.
• Presented “Security and Ethical Issues in Information Technology: An Organization’s Outlook” at International Conference MSME, Agra, 30–31 January 2015. ISBN: 978-93-84869-12-0.
• Presented “Insurance Intermediary with Technology Adoption: A Step Towards E-World” at National Conference on Leadership and Management, Technia Institute, 10 October 2014.

MDP SESSIONS, WORKSHOPS AND TECHNICAL LECTURES

• Organised (Convenor) Workshop on "Industry 4.0 Transformations in the BFSI Sector" held on 11–12 April at School of Management & Commerce, Manav Rachna University.
• Attended a training programme on "Marine (Cargo) Insurance" held at PHD House, New Delhi on 21 January 2019, organised by Insurance Foundation of India.
• Attended a training programme on "Insurance Frauds – How to Control It?" held at PHD House, New Delhi on 24 August 2018, organised by Insurance Foundation of India.
• Attended a training programme on “Risk Assessment and Fire (Property) Insurance” held at PHD House, New Delhi on 8 December 2017, organised by Insurance Foundation of India.

Professional Associations and Memberships

• Fellow Member, Insurance Institute of India.
• Member, Cluster Consultative Committee, UPES Dehradun, Uttarakhand.
• Member, Area Advisory Board (Insurance Domain), Amity School of Insurance Banking & Actuarial Science, Amity University, Noida, UP.
• Member, Curriculum Development Committee & Course Review Committee (Vocational – Insurance Domain), National Institute of Open Schooling (NIOS), Government of India.