New Edition of BIMTECH Business Perspectives! Volume 5, Issue 2 (December 2024)
Birla Institute of Management Technology (BIMTECH) announces the New Edition of BIMTECH Business Perspectives! Volume 5, Issue 2 (December 2024)
This journal continues to be a leading platform for advancing knowledge and fostering discussions in the dynamic field of business and management
Highlights of This Issue:
This edition showcases a diverse collection of articles and essays by leading scholars and practitioners, exploring some of the most relevant topics shaping today’s business landscape:
* Analyzing the impact of COVID-19 on Indian stock market efficiency: Sectoral behavior by Singh etal
* Assessing the impact of women discrimination in HRM practices on three-component model (TCM) of organizational commitment: A study of the Indian banking sector by Khan and Rainayee
* Exploring the factors influencing people to follow social media influencers by Haldar
* Fashion dynamics: Exploring demographic influences on clothing purchases by Sree and Kavitha
* Understanding the interconnected dynamics of social media marketing, consumer engagement, and brand equity: A conceptual framework by Naaz and Nasim
* Talent management: A review by Mir and Majeed
* Analysing Delhi & prosperity: A brief commentary by Kanupriya
