Faculty Directory

Dr. Pooja Misra, Associate Professor has a work experience of 24 years+ in academics and the Corporate industry. Pooja is currently the Area Head, Economics  , Birla Institute of Management Technology, Greater Noida.  She has spent 12+ years in the Industry with organizations such as American Express, Standard Chartered Bank and Lazard Creditcapital. She opted for Academics world in 2008 and has completed her Ph.D in Management from Gautam Buddha University in the area of: Compensation Components and its effect on Employee engagement and turnover intent.

Her research interests include Macroeconomic dimensions of an economy, Compensation, Employee engagement and Current trends in Business Environment. She has published several research papers and articles in international and national journals and has presented papers in various national and international conferences. Her research papers have won the best paper award in Nirma University and Fore School of Management. She is also a regular reviewer with the International Journal of Knowledge Management and Journal of Global Operations and Strategic Sourcing.

Dr. Pooja Misra, enjoys reading books. Being a voracious reader she enjoys reading spiritual books as well as books on economics with equal passion.

• Doctor of Philosophy, Ph.D in Management, Thesis topic: Compensation: Implications of Rewards, Benefits and Organizational Justice on Employee Engagement and the mediating role of Motivation and Job Satisfaction, 2015
• Master’s in Business Economics, South Campus, University of Delhi, 1994
• Economics Honours, Indraprastha College, University of Delhi,1992

• Macroeconomic dimensions of an economy
• Managerial Economics
• Current trends in Business Environment
• Compensation
• Employee engagement

• Macroeconomics
• Managerial Economics
• State of Economy
• Doing business in India
• Business Environment

• Associate Professor, Birla Institute of Management Technology, Greater Noida, India, May 2008 – onwards
• Service Delivery Leader, American Express Service Center- India, (AESC- I), 2002-April 2008
• Standard Chartered Bank, January 1997 – September 1999
• Associate, Creditcapital Venture Fund(I) Ltd, June 1994-December 1996

• Chairperson, PGDM Program (Retail Management), Birla Institute of Management Technology, December 2015 - Present.

• Research Paper received the second prize, ANVESH, organized by Institute of Management, Nirma University, April 2012.
• Research paper received the Best Paper Award at FORE International OB & HR Conference 2016 (FIOHC) held at FORE School of Management, New Delhi,  November 2016

• Misra P, Yadav A, Parhi A K (2020), The Bombay Stock Exchange Sensex and Foreign Institutional Investment in India : Analysis,  International Journal of Services Technology and Management, IJSTM-179638,  373-387, Vol. 26, No. 5
• Misra P, Sirohi K, (2019), Challenges of Women Employees in Managerial Cadre in Indian IT, Civil and Electronics Industry : An Analysis, Australasian, Accounting, Business and Finance Journal, 2019,  Vol. 30, Issue 2, ISSN 1834-2019
• Sirohi K, Misra P (2019), Packaging Constituents Influencing Consumer Buying Behaviour: Study of Cosmetics and Beauty Products, International Journal of Multidisciplinary Educational Research, Vol 8, Issue 9, ISSN 2277-7881
• Misra P, Mukherjee A (2019), YouTuber Icons: an analysis of the impact on buying behaviour of young consumer, Vol 6, N0. 4, DOI : 10.1504/IJBCG.2019.104076
• Srivastava A, Misra P (2019), Influence of Augmented Reality on Modern Day Retailing in the Indian Scenario, Evolving Business Models in Ecosystem of Disruptive Technologies and Social Media, Bloomsbury Publication, 978-93-88630-08-8, pgs 3-16
• Mukherjee A, Misra P (2019) “Influence of You Tuber Icons : A Research Agenda” in Evolving Business Models in Ecosystem of Disruptive Technologies and Social Media, Bloomsbury Publication, 978-93-88630-08-8, pgs 3-16, January 2019
• Misra P, Gupta J (2017), USD INR Exchange Rate Movements: An Empirical Analysis of Macroeconomic Determinants, Amity Journal of Economics, Amity Directorate of Management and Allied Services, ISSN 2455-9733, DOI.10.26846, Volume 2, Issue 1, pgs 23-34
• Misra P, Verma V (2018),  An Investigation of the Factors Affecting Indian Exchange Rate: An Analysis, International Journal of Business Competition and Growth 2018, Inderscience Publication, Vol 6, No. 3, 225-239, ISSN 2042-3853
• Misra P (2018), An Investigation of the Macroeconomic Factors affecting the Indian Stock Market, Australasian Accounting, Business and Finance Journal, 2018 12(2), pgs 71-86, doi: aabfj.v12i.2.5
• Thenuan D, Agarwal A and Misra P (2017), Analysis of Factor for Adoption of Digital Technology and its impact on Emerging Market, International Journal of Advanced Science and Technology ISSN 2005-4238, Vol 108, pg 35-48
• Misra P, Patil P D and Gupta A (2018), Hedonic Shoppers Factors Influencing Customer Satisfaction in Delhi and NCR : An Analysis, Leveraging Human Resources for Humanizing Management Practices and Fostering Entrepreneurship, Bloomsbury Publishing India Pvt Ltd, ISBN : 978-93-87471-35-1
• Gupta J, Misra P (2017), Art of Learning for Knowledge Sharing: A case study of Parisar Asha” published in International Journal of Knowledge Management Studies, Vol 8, Nos ½, Pgs 166-176
• Misra P, Baranwal S and Jha M (2017), Brick and Mortar vs. Online Shopping Experience : A Study, International Journal of Information Technology and Management, IJITM-138957, Vol 16, No 2, 2017 Pgs 133- 146
• Misra P, Yadav A, Parhi A K (2016), Impact of BSE SENSEX on Foreign Institutional Investment: A Study, Knowledge creation and organizational well –being; Leveraging Talent Management and Appreciative Intelligence,, 2016 Bloomsbury Publication, ISBN : 978-93-84052-81-2
• Misra P, Baranwal S and Jha M (2015), Offline Vs Online Shopping: The Study of Customer Preference for Visiting Brick and Mortar Outlet, Optimizing Business Growth Strategies for Scaling Up, Bloomsbury Publication, ISBN 9789385436789
• Gupta J, MIsra P (2015), Facilitating the Development of Creative Minds : A Case Study on Parisar Asha, Managing Complex Organisation Change, Action oriented Approaches for Sustaining Positive Interventions, Bloomsbury Publication, 9789385436772
• Gupta J, Misra P (2016), High Performance Work Practices Facilitating Employee Engagement: A Study of PSUs in Delhi/NCR in Nepalese Journal of Management Science and Research, Vol 1, No.1, ISSN 2467-9356
• Misra P, Gupta J (2015),  Compensation: Impact of Rewards and Organisational Justice on Employee Engagement in Retail Store Operations: A Study of Delhi and NCR, Business Excellence and Leadership: Transforming HR for Enhanced HR Capacity, 2015, Excel Books, ISBN: 978-93-84869-08-3
• Gupta J, Misra P (2015), High Performance Work Practices, Organizational Citizenship Behavior and Turnover Intentions of IT Professionals: A Relational Perspective, Business Excellence and Leadership: Transforming HR for Enhanced HR Capacity, 2015, Excel Books, ISBN: 978-93-84869-08-3
• Tripathi D, Misra P (2015), The Crave to Drape: An Assessment of Demand Determinants Impacting the Branded Indian Ethnic Wear and Traditional Apparel Industry, ISBN No. 978-93-84898-58-8, Understanding Work Experiences from Multiple Perspectives,  pp 167-180
• Misra P, Gupta J (2013), Compensation: Impact of Rewards on employee Engagement and the Role of Motivation in Retail Store Operations: A Study of Delhi and NCR, ISBN No. 978-81-924713-3-4, Managing Services in Competitive Environment, pp 43-53,
• Misra P, Jain S and sood A (2013), Compensation: impact of rewards and organisational justice on turnover intentions and the role of motivation and job satisfaction: a study of retail sto/re operations in NCR, International Journal of Human Resources Development and Management, Volume 13, Numbers 2-3, July 2013 , pp. 136-152(17)
• Misra P, Dixit V, Sowmya K (2013), Impact of Compensation on Sales Turnover and the Role of Motivation in Retail Store Operations : A Study of Delhi and NCR in the IIM - Indore Management Journal, Special Issue, CERE – 2013, ISSN : 0975-1653
• Misra P (2012), Compensation: Implications of Organisational Justice on Employee Engagement and the mediating role of Motivation and Job Satisfaction, Nirma University Journal of Business and Management Studies, Vol 7, Nos 1 &2, ISSN 2249-5630
• Misra P, Jain S and Sood A (2012), Impact of Compensation on Motivation, Job Satisfaction and Turnover Intentions in the Retail Industry: A Study of NCR in Reframing Human Capital for Organizational Excellence, ISBN No. 978-93-82563-40-2
• Misra P, Rana N and Dixit V (2012), Compensation: Impact of Rewards, Organisational Justice on Job Satisfaction
  and Turnover Intentions in Retail Store Operations: A Study of Delhi and
  NCR in Recent Trends in Business Management & Information Systems, International Conference on Business Management & IS, ISBN 9789382563396
• Bhandari S, Gupta J and Misra P (2012) Implementation of Six Sigma: facilitating efficient hiring in BPO industry in the Elixir Human Resources Management, 2A, 11578-11583
• Gupta J, Misra P (2012), Early Attrition: Case of Concern for Human Resources in the International Journal of Multidisciplinary Research, ISSN No. 2249-1058, Vol 2, Issue – 7
•  Malik S, Vashisht T and Misra P (2011), Developing Standard Operating Procedures for Store Operations in the Rai Management Journal, Vol VIII, Issue II; ISSN No. 0975-4326
• Misra P, Joshi N and Goyal R (2011) Key Skills Identification and Training Needs Analysis @Small and Medium Retailers in Delhi and NCR in the International Journal of Research in Commerce & IT, Management, Vol 1, Issue 2, ISSN 2231-5756 

• Government Expenditure and Economic Growth dynamics for India: Econometric Analysis (with Dr. Jagadish Shettigar)
• Validity of Wagner’s Hypothesis / Keynesian Theory in India: An Econometric Analysis
• An Empirical Study of Shopping Characteristics Influencing Omnichannel Retail Experience (with Sapna Kumari)

• Tripathi D, Misra P (2015),  The Crave to Drape: An Assessment of Demand Determinants Impacting the Branded Indian Luxury Ethnic Wear and Traditional Apparel Industry, Case and teaching note published in www.thecasecentre.org.,Case reference no. http://www.thecasecentre.org/educators/products/view?id=126973
• Misra P, Sowmya K (2014), Determinants of Demand in the Automobile Industry: Case Study of Southern India published in www.thecasecentre.org.,Case reference no. 214-013-1 & teaching reference no. 214-013-8 Link: http://www.thecasecentre.org/educators/search/results?s=2A930B810CDBB20ACA0E3ADC69BE9F29

Book Chapter

• Misra P, Shettigar J. (2019), Macroeconomic Variables Affecting External Commercial Borrowings: An Investigation” in Innovation, Technology, and Market Ecosystems. Palgrave Macmillan, Cham, Palgrave McMillan, Springer Nature, ISBN 978-3-030-23009-8, 2020, Pgs – 243-262
• Parhi A P, Misra P (2018), Factors Affecting Customer Loyalty in NCR : An Analysis  in book titled Startup Enterprises and Contemporary Innovation Strategies in the Marketplace ISBN13: 9781522548317, Chapter 20, pgs 265-275, IGI Global Disseminator of Knowledge, DOI: 10.4018/978-1-5225-4831-7, https://www.igi-global.com/chapter/factors-affecting-customer-loyalty-in-ncr/191355
• Misra P, Gupta J (October 2017), Chapter titled Compensation: Impact of Rewards, Distributive and Procedural Justice on Employee Engagement and the Role of Job Satisfaction in Retail Store Operation: A Study of Delhi and NCR published in Riding the New Tides Navigating the Future through Effective People Management, Emerald Publishing, ISBN No. 9781786354174
• Misra P, Gupta J and George T (2012), Chapter on “Foreign Direct Investment in Uttar Pradesh” in “Dynamics of Underdevelopment of Uttar Pradesh” , ISBN 978-93-82563-32-7

• Misra P (2018, December). Factors impacting Consumer Perception of Formal Shirts: AN Investigation in the 4^th International Conference on Global Business Environment: Industry 4.0: Business Beyond Boundaries in IMI, Bhubaneshwar.
• Misra P (2018, December). Macroeconomic variables impacting External Commercial Borrowings in the 4^th International Conference on Global Business Environment : Industry 4.0: Business Beyond Boundaries in IMI, Bhubaneshwar
• Misra P (2018, July). Impact of Macroeconomic Variables on Indian Exchange Rate: An Econometric Analysis in the World Finance Conference, Mauritius.
• Misra P (2017, July). A Study of Impact of Crude Oil prices and Gold prices on the Foreign Exchange Rate in the National Conference on Managing Change in Evolving Economic Scenario in MDI, Gurgaon.
• Misra P (2017, December). An Investigation of the Factors Affecting Indian Exchange Rate: An Analysis in the 3^rd IMI International Conference on Drifts in Business, Governance and Societal Values : Conflict and Challenges held in IMI, Bhubaneshwar
• Misra P (2017, December). Factors affecting Purchase of Private Label in India in the 3^rd IMI International Conference on Drifts in Business, Governance and Societal Values : Conflict and Challenges held in IMI, Bhubaneshwar.
• Misra P (2017, December). Research case study titled Hedonic Shoppers Factors Influencing Customer Satisfaction in Delhi and NCR : An Analysis in Leveraging Human Resources presented in the 5^th International Conference on Management Cases organised by Birla Institute of Management Technology, Greater Noida.
• Misra P (2017, July). Impact of Demonetization on Retail Store Operations: A Study of Delhi and NCR presented in International Conference on Strategies in in Volatile and Uncertain Environment for Emerging Markets held at  IIT, Delhi.
• Misra P (2017, July). Analysis of Factors for Adoption of Digital Technology and its Stimulus on Emerging Market presented in International Conference on Strategies in in Volatile and Uncertain Environment for Emerging Markets held at IIT, Delhi.
• Misra P (2016, December). Factors impacting Customer Loyalty in NCR: An Analysis presented in the International Conference on Innovation, Market Competition and Economic Development at IMI Bhubaneshwar.
• Misra P (2016, November). Research paper titled, Compensation: Impact of Rewards, Distributive and Procedural Justice on Employee Engagement and the Role of Job Satisfaction in Retail Store Operations: A Study of Delhi, presented in FORE International OB & HR Conference 2016 (FIOHC) held at FORE School of Management, New Delhi , scheduled on 24-25 November 2016 at New Delhi. The paper won the Best Paper Award in the conference.
• Misra P (2016, November). An Empirical Study of the Impact of High Performance Work Practices on the Turnover Intentions of IT Professionals, presented in FORE International OB & HR Conference 2016 (FIOHC) held at FORE School of Management, New Delhi.
• Misra P (2017). Research paper titled Factors Influencing Sales of Private Label vis-a-vis National Brands in NCR : An Analysis presented in The Emerging Market Conference Board, Annual Conference, organised by IIM Lucknow
• Misra P (2016, December). Impact of BSE SENSEX on Foreign Institutional Investment: A Study presented in the 5^th International Conference on Management Cases organised by Birla Institute of Management Technology, Greater Noida.
• Misra P (2015). Research paper titled Customer Preference for Brick and Mortar Store over Online Store presented in the 2015 IMRA- IIMB International Conference at IIM Bangalore
• Misra P (2015, May). USD – INR Exchange Rate Movements: An Empirical Analysis of Macroeconomic Determinants presented in the 7^th International Conference on Excellence in Research & Education at IIM Indore.
• Misra P (2015, January).  Research paper titled Study of Impact of BSE Sensex, Crude Oil and Gold Imports on Exchange Rate (INR/USD) presented in 4th Biennial Indian Academy of Management Conference, IIM Lucknow
• Misra P (2015, December). Offline Vs Online Shopping: The Study of Customer Preference for Visiting Brick and Mortar Outlet presented in the International Conference on Management Cases, BIMTECH, Greater Noida
• Misra P (2015, December). Facilitating the Development of Creative Minds : A Case Study on Parisar Asha presented in the International Conference on Management Cases, BIMTECH, Greater Noida
• Misra P (2015, December). Customer Preference for Brick-and-Mortar Store over Online Store 2015 in IMRA-IIMB International Conference, Bengaluru.
• Misra P (2015, March). The Indian Shopping Experience: A Study of Delhi and NCR in GCMRM 2014 – Management Development Institute, Gurgaon.
• Misra P (2015, February). Demand Determinants Impacting Automobile Industry: Comparative Analysis of Northern and Southern India presented in  International Business Research Conference in IMI, Bhubaneshwar, February 2015
• Misra P (2015, January). Compensation: Impact of Rewards and Organisational Justice on Employee Engagement in Retail Store Operations: A Study of Delhi and NCR" in NICOM 2015 – 18^th Nirma International Conference on Management, Institute of Management, Nirma University.
• Misra P (2014, December) Demand Determinants in a Changing Market Scenario: An Analysis of Indian Automobile Industry" in Global Summit on Management Cases, IIM Raipur.
• Misra P (2014, November). Macro-economic Determinants Impacting Exchange Rate in India: A Study; FIFC 2014, Fore School of Management.
• Misra P (2013, December). An Assessment of Demand Determinants Impacting the Automobile Industry: A Study of South India presented in the International Conference on Management Cases.
• Misra P (2013, Spetember). Economic Growth: Empirical Analysis of Top Performing States of India" presented in the Indian Economic Growth in Regional Framework Conference organized by BIMTECH.
• Misra P (2013, May). Impact of Compensation on Sales Turnover and the role of Motivation in Retail Store Operations: A Study of Delhi and NCR presented in International Conference in Research and Education organized by IIM Indore and Universiti Tun Abdul Razak, KL, Malaysia.
• Misra P (2013, January). Compensation: Impact of Rewards on Employee Engagement and the role of Motivation in Retail Store Operations: A Study of Delhi and NCR research paper presented in Tenth AIMS International Conference on Management organized by IIM Bangalore and AIMS International.
• Misra P (2012, November). Impact of Compensation on Motivation, Job Satisfaction and Turnover Intentions in the Retail Industry: A Study of NCR presented in the International Conference on Management Cases, BIMTECH, Greater Noida
• Misra P (2012, November) Compensation: Impact of Rewards, Organisational Justice on Job Satisfaction
  and Turnover Intentions in Retail Store Operations: A Study of Delhi and
  NCR research paper presented in the International Conference on Business Management & Information Systems, Singapore.
• Misra P (2012, April). Compensation: Implications of Organisational Justice on Employee Engagement and the mediating role of Motivation and Job Satisfaction presented in Annual Doctoral Research Conference in Management – ANVESH, organized by Institute of Management, Nirma University.
• Misra P (2010, September). Analysis of Transactional Styles @ Management students presented in the International Conference & Colloquium on Excellence in Research and Education at the Indian Institute of Management, Indore.
• Misra P (2009). Corporate Strategies @ Economic Slowdown in India research paper presented  in Business Challenges and Opportunites in South Asia, Intenational Conference organised by Punjab Commerce and Management Association.
• Misra P (2009). Gender Inclusivity @ Corporate Culture, Case Study presented in Gender Inclusivity: Proposing New Paradigms, Case study competition organised by IIM, Ahmedabad.
• Misra P (2010). Global Financial Crisis: Challenges & Strategies adopted by India Inc., research paper presented in Athenaeum 2010, international conference organised by Bharathidasan Institute of Management, Tiruchirappalli.
• Misra P (2009). HR Strategies @ Slowdown in India Inc., research paper presented in Impact of Economic Crisis in Global Business Scenario, international conference organised by Sai Ram Institute of Management Studies.
• Misra P (2010). Work Life [email protected] Inc., research paper presented in international conference organised by IES Management College and Research Centre in collaboration with National Institute of Personnel Management (NIPM).
• Misra P (2009). HR Strategies @ Re-engineering through economic Slowdown in India, national seminar organised by ITS, Ghaziabad, 2009
• Misra P (2009). Hi Tech Working Conditions in Management Education: A Perspective of Gen Y, research paper presented in international conference organised by IES Management College, 2009
• Misra P (2009). Global Meltdown: Impact on IT / ITeS Industry, research paper presented in international conference organised by DCIT, 2009
• Misra P (2010). Global Financial Crisis: India Inc. Strategizes with special reference to IT / ITeS Industry  research paper presented in International Conference ICUTIT-2010.

• Macro Economic overview
• Sessions on the “Art of Negotiation ”for the BIMTECH – ISB Goldman Sachs 10000 Women Programme
• Overview of General Economic Policy and Reforms: Economic Factors and other Key Issues in Globalization
• Conflict Management
• Stress Management
• Talent Management
• Transactional Analysis